The deadline is coming for everyone.
When the DPDP Act came into force in November 2025, most Indian businesses had no idea it applied to them. A retailer collecting phone numbers for WhatsApp promos, a hotel scanning guest Aadhaar, an Instagram seller taking orders in DMs — all of them are Data Fiduciaries under the law, with real obligations and penalties up to ₹250 crore.
The tools that existed were built for global enterprises: expensive, English-only, and designed for a Chief Privacy Officer, not a shopkeeper. Nothing was built for how India actually sells — in many languages, over WhatsApp, often offline.
So we're building EasyDP: a compliance layer that captures consent, handles data requests, and sends notices in every major Indian language, live in 30 minutes, with no code. And because the people Indian businesses trust most on compliance are their Chartered Accountants, we built a partner programme so CAs can bring it to their clients and earn recurring revenue doing it.